Mayer Hawthorne

Mayer Hawthorne

Mayer Hawthorne has over 100 million plays on YouTube, Spotify and all those other Internet sites. His sophomore album How Do You Do earned him a Grammy nod. And if he got a vote for every SoundCloud follower he has (five million), he could get elected Senator somewhere. But he’s not some piece of shit politician; he’s a musician who writes songs from the soul.

Here’s some stuff you can’t find on Wikipedia: Mayer Hawthorne starts his day off with waffles and The Whispers or turkey sausage and Steely Dan. Sometimes it’s punk rock and pancakes for dinner. It doesn’t matter as long as it’s breakfast food and music.

Raised by hippie parents in Ann Arbor, Michigan, smack between the Hash Bash and the car factories – Hawthorne’s old man taught him to play bass guitar at age five. He would play records in the house all while Mayer was growing up. He put him up on game. He’d say, “You hear him singing there? That’s David Ruffin.” Or, “You hear that guitar solo? That’s Stephen Stills.” And young Hawthorne would sit there, with his bowl of cereal, soaking it up.

Mayer DJed in Michigan at the height of Detroit hip-hop. He was there. Before Em blew, when Dilla was still alive. He was spinning records and making rap beats. Now he’s making soul records and rappers are sampling him. Circle of life.

Mayer’s been digging in the crates and you can hear the influences in his music. A touch of Shuggie Otis here, some Bob Marley there, a sprinkle of Sly Stone…

On his fourth full-length album, due out this spring, Hawthorne is back to handling the lion’s share of production. He also played damn near every instrument on the album and penned every track. His songwriting pulls from his life and observations; his heartache and joy. Sometimes it’s groovy, other times he’s vulnerable and sincere.

It’s the shit people listen to when they wanna get drunk and stoned and sentimental. The reason? Mayer Hawthorne stays making that timeless, soulful, baby-making music.

Vintage Culture, Mike Posner, Jess Glynne, Bebe Rexha, Cheat Codes at W Hotel Scottsdale

Vintage Culture

Vintage Culture has dedicated himself to create a unique brand of dance music merging retro synth pop influences with modern deep house and nu disco.

Mike Posner

Jess Glynne

Bebe Rexha

Every dream requires a hustle. Long before she became an inescapable pop presence and one of the industry’s most in-demand songwriters, Bebe Rexha began quietly hustling hard towards a career in music during her childhood in Brooklyn, NY.

“I never wanted to take the easy way, and I was always willing to hustle,” she declares. “I started grinding and writing songs back in high school. I was the girl that didn’t go to prom or my graduation, because I was too busy working with producers and making music. I’d feel at home singing over hip-hop beats and rolling with the boys. It’s where I still have the most fun, and it’s where my personality comes through.”

Following years of dedication and diligence, that grind paid off big time in 2013 after she penned “The Monster” in a Harlem studio. The single eventually became a worldwide hit for Eminem and Rihanna–going RIAA quadruple-platinum stateside. Bebe would write and feature on Cash Cash’s “Take Me Home,” an idea she envisioned back in her bedroom in New York. Relocating to Los Angeles, she’d go on to co-write and sing on Pitbull’s “This Is Not A Drill” in addition to writing Tinashe’s “All Hands On Deck.” Her 2015 debut EP, I Don’t Wanna Grow Up [Warner Bros. Records] , boasted the singles “I Can’t Stop Drinking About You” and “I’m Gonna Show You Crazy,” which racked up over 52 million Spotify streams in only six months. That same year, she co-wrote and carried instantly recognizable hooks for the double-platinum “Hey Mama” by David Guetta, Nicki Minaj, and Afrojack as well as G-Eazy’s 2016 Billboard Hot 100 platinum smash “Me, Myself, & I.”

To date, she’s accumulated over 10 million overall single sales, 800 million Spotify streams, 1 billion combined YouTube/VEVO views, and reached a radio audience of 7 billion in addition to earning praise from the likes of USA Today, Billboard, MTV and more. On the road, she has toured supporting Nick Jonas and scorched the stage of the 2015 Vans Warped Tour, emerging as one of its biggest breakout acts.

However, everything set the stage for her 2016 single “No Broken Hearts” [featuring Nicki Minaj]. The unshakable and undeniable anthem introduces her forthcoming full-length album with a bang. Produced by Grammy Award®-nominated production team The Invisible Men, the track sees her robust, raw, and real voice take the spotlight. Over a slick, smooth, and sultry bounce, Bebe delivers a massive refrain freestyled in the vocal booth and punctuated by a fiery verse from Minaj.

“I had been heartbroken three times that week,” she admits. “I went to the studio, and I was crying my eyes out. As soon as I walked to the mic, it came to me. We captured the first take right when I heard the song. There’s nothing mathematical to my writing. It’s feeling. I turned sadness into an anthem for not letting anything or anyone slow you down. Everybody goes through some sort of pain. It’s good for people to hear that. Nicki was perfect, because she’s a New York chick who identifies with this. Life’s too short, so let’s enjoy it.”

That spirit courses through her inimitable and irresistible sound. Merging booming production, cinematic storytelling, and a powerhouse voice, she nods to influences as diverse as Michael Jackson, Lauryn Hill, Tracy Chapman, The Cranberries, and Kanye West. Drawing on her Albanian heritage and youth in New York City, she stirs up a musical melting pot of her own.

“I feel like I’m just starting to show who I am,” she continues. “I’m going even further though. I’m embracing my roots and the artists I love. At the same time, I want to tell stories. The new music is more about empowerment. You work on yourself, and you focus on your happiness. That’s the message. I’m saying what I want to say. Life isn’t easy. We’re all going through something. I hope people know they’re not alone when they hear my songs.”

De La Soul, Cee Lo Green, Lost Frequencies at W Hotel Scottsdale

De La Soul

In 1987, a trio known as De La Soul formed from Long Island, NY roots and changed the landscape of hip-hop as we knew it. Now, for over 20 years they have rocked us with their De La songs full of inscrutable samplings, whimsically irreverent lyrics, social commentary, light rhythm and laid back rhymes. They have gained respect within and outside the hip hop community with their contributions to rap, as well as jazz, funk, soul and alternative genres. Not only are their musical innovations acclaimed and respected worldwide, but they paved a path for many alternative rap groups to come after them.

Today, De La continue to the tour globe and are currently working on their new studio album “And The Anonymous Nobody” that will be released in 2016.

Wake Up Call: A W Hotels Music Festival

Cee Lo Green

As an entertainer and businessman with many layers, CeeLo Green cannot be summed up in just one title. He is a five-time Grammy Award Winning singer-songwriter-producer, television personality, actor, entrepreneur, pop culture & fashion icon, and professional lady killer. In 2001, CeeLo received five Grammy nominations for his worldwide hit “Forget You” (aka “F–k You”), winning the category for “Best Urban/Alternative Performance”. The single is certified Gold in the United States and Denmark and achieved platinum status in Canada, New Zealand, and the UK; and multi-platinum status in Australia. In October 2012, CeeLo will release a new Christmas album as well as a solo album in 2013 entitled “Everybody’s Brother”. He’s made memorable appearances on Saturday Night Live (2011), Oprah (2011), presented at the ESPYs (2011), and Kids’ Choice Awards (2012) as well as making remarkable performances at the 2012 Super Bowl with Madonna, The Grammy Awards with the Muppets (2011), Brit Awards (2011), Billboard Music Awards (2011/2012), Soul Train Awards (2011), BET Awards (2011), and hit such mainstream status that even Gwyneth Paltrow covered “Forget You” on Glee (2011). CeeLo has also landed the cover of Fast Company’s 2012 “Most Creative People in Business” issue, Rolling Stone magazine as well as Jet magazine.

In addition to his success as a recording artist, CeeLo Green has completed two seasons as a mentor/ judge on NBC’s hit show The Voice alongside Christina Aguilera, Adam Levine and Blake Shelton and will return for the 3rd season on September 10th, 2012. He has also made guest-appearances on NBC’s popular show Parenthood (2011), FOX’s American Dad (2011), Nickelodeon’s How To Rock (2012) and also hosted his own talk show “CeeLo Green Talking to Strangers” on FUSE TV. On top of his television work, CeeLo Green is also transitioning his career into acting and has made an impact on the film industry starring in Sparkle, which hit theaters on August 17th, 2012 and is Whitney Houston’s last film. He is also the voice of “Murray the Mummy” in the Sony animated film Hotel Transylvania along with Adam Sandler, Selena Gomez, Andy Samberg, premiering in September 2012 at the Toronto International Film Festival and in theaters September 28th, 2012. CeeLo will also star in the John Carney film Can a Song Save Your Life? along with Keira Knightley, Mark Ruffalo and Catherine Keener, which is slated for a 2013 release. With a strong passion and natural talent for acting, CeeLo has big plans to further his career as an actor and film/TV producer.

CeeLo Green is also gearing up for his new Las Vegas residency “CeeLo Green is Loberace” at Planet Hollywood opening February 27th, 2013 and running through March 2013. More of a spectacle than a show, CeeLo, the conductor/ringmaster “LOBERACE,” will take you on a ride through the colorful decades of music, stopping at legendary moments in time, from Prince to Blue Magic to The Rolling Stones, new wave to disco and beyond. Visually, the production will combine CeeLo’s flamboyant sense of style & over-the-top creativity, magnified and intensified, with his soulful voice covering some of his favorite music, as well as original songs.

CeeLo truly approaches the industry as a businessman. He was appointed Chief Creative Officer of Primary Wave Music, the management company CeeLo signed with in 2010 and is one of the largest independent music publishing, marketing and talent management companies in the US. He is co-owner of a premium Sake brand TY KU; the voice behind the NFL’s new Thursday Night Football theme song; remixed the iconic Meow Mix Jingle; became the face of ad campaigns such as 7UP and Las Vegas Tourism; and has a book slated for release in 2013.

CeeLo Green first came onto the music scene as a member of the southern hip-hop group Goodie Mob along with Big Gipp, T-Mo and Khujo, who have reunited and will release their new album “Age Against the Machine” in 2013. The new album will feature the new Goodie Mob single “Fight to Win”, which they debuted on NBC’s The Voice (2012) as well as the Billboard Music Awards (2012). Goodie Mob released their 1st album “Soul Food” in 1995, pioneering them to the top of the emerging Southern rap scene. The Southern Hip Hop group then released two more albums “Still Standing” (1998), and “World Party” (1999). After CeeLo’s success with Goodie Mob, he reinvented himself and formed Gnarls Barkley with deejay-producer Danger Mouse to release the 2006 worldwide hit “Crazy”, which reached #1 in various singles charts worldwide. In the US, “Crazy” reached #2 on the Billboard Hot 100. Following Gnarls Barkley, Green put his time back into his solo career as CeeLo Green and released the 2010 album “The Lady Killer”, which featured his hit single “Forget You”.

On a personal note, CeeLo Green grew up in Atlanta, GA. Both of his parents were ordained ministers and he started his music career in church. His father died when he was just two years old and his mother, Sheila J. Callaway, a volunteer firefighter, was in a fatal car accident and died when he was 18. His mother and grandmother were both very involved in various philanthropic efforts and to continue his family legacy, CeeLo and his sister Shedonna launched GreenHouse Foundation in August 2012, a non-profit organization with a mission to help make “green education” easier and accessible to students in underserved school districts.

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